Client: Glanbia PLC

Project: Optimum Nutrition Activation

Scope of Services: Creative concepts, art direction, graphic design and production, talent management, digital design and development, branded merchandise, fabrication and installation, logistic and event management.

In partnering with Glanbia PLC for the Optimum Nutrition brand activation, our team orchestrated a series of product roadshows that transcended conventional marketing. From ideation to execution, our team spearheaded creative concepts, providing strategic direction that seamlessly integrated with the essence of Optimum Nutrition. Artistic prowess was showcased through meticulous graphic design and production, creating visually compelling displays that engaged audiences.

Talent management played a pivotal role as we curated a team that embodied the brand's ethos, enhancing the overall experience. Digital design and development amplified the campaign's reach, ensuring a seamless blend of online and offline engagement. The comprehensive scope extended to branded merchandise, fabrication and installation, and the intricacies of logistics and event management. The Optimum Nutrition brand activation stands as a testament to our ability to elevate product roadshows into immersive brand experiences, solidifying Glanbia PLC's market presence.

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